PASSION FOR SENSUALITY

Jack McCollough and Lazaro Hernandez stepping into Loewe with such vibrant energy—what a moment. Their debut radiated joy, blending Spanish soul and sporty leather in a way that felt fresh yet deeply rooted in craft. After Anderson’s legacy, this bold, colorful vision sets a thrilling new course. Pure excitement, shaped into fashion.

Those sculptural leather jackets—molded with metal, bold and architectural—set such a strong tone. It’s clear McCollough and Hernandez are honoring Loewe’s mastery of leather while injecting their own daring energy. Referencing scuba and summer play, yet grounding it in Spanish passion and craft? That balance of sensuality, history, and innovation makes this debut truly electric.

Loewe’s Spring/Summer vision transformed relaxed, sun-soaked themes—beachwear, preppy staples, laid-back ease—into something luxuriously unexpected. Through masterful leather manipulation, each piece was reimagined: dyed, distressed, embossed, and sculpted with precision. The result? A vibrant optical play where craftsmanship meets whimsy, turning the ordinary into extraordinary while staying true to the house’s DNA.

Loewe shifted focus from pure concept to deeper resonance—where simplicity reveals itself as sophistication. Every piece carries the weight of craftsmanship and history, not as a statement, but as a quiet tribute. It’s fashion that honors the past not by recreating it, but by reimagining it with purpose and soul.

McCollough and Hernandez clearly approached Loewe with deep respect—for its craft, its legacy, and its soul. Yet they didn’t shy away from imprinting their own identity, weaving in Hernandez’s Spanish roots and their shared love for “twisted sportswear.” It’s a bold evolution, not a reinvention—aware of the weight of the house, yet unafraid to transform it from within.

Hernandez said, “We know who we know, and now we’re going to have to travel more, meet more women, and have more conversations.”

Jack and Lazaro reflected on their debut:“To enter Loewe is to take on codes shaped over 180 years of history, defined above all by an enduring commitment to craft and its Spanish identity. Our task is to carry this spirit forward, interpreting it through our own distinct lens. How might craft be redefined today? How far can one push the expression of the handmade before its very traces of making disappear? What constitutes Spanishness in 2025, released from the weight of history yet respectful of it?”

Hernandez, “It’s about a heat, about a sensuality, about skin, about the body,” he said. “There’s a freedom of expression, and an emotional quality that’s quite fierce and fiery and hot.”